Well hello and welcome to the final two days of February. Can you believe how quickly this month has flown by? I’m slightly in shock to be honest but it’s a lovely feeling knowing that spring is just around the corner. The change in seasons is definitely a time for new and fabulous things and today, we’re jolly excited to share the latest bridal fashion campaign from Pronovias with you. It’s time to say hello to the new 2017 #PronoviasItBride.

Here Come The New 2017 #PronoviasItBride (Bridal Fashion Fashion & Beauty Get Inspired )

Blogger Louise Roe

Just in case you’re a recently engaged bride to be, let me just take a moment to introduce you to Pronovias. A family owned company with more than fifty years experience in designing and creating stunning wedding dresses, Pronovias is now the world’s largest bridal fashion brand with over 4,000 stockists across the globe. The label, based in Barcelona, takes a huge amount of pride in their work and you’ll see their gowns on the catwalks at New York Bridal Fashion Week and Barcelona Bridal Week.

Late last year, I had the pleasure of writing this feature showcasing the Atelier Pronovias and Pronovias 2017 collections. These designs are just wonderful with hand embroidery, sheer layering, new shapes, patterns and colours as well as some truly heavenly embellishments. I was also able to take a peek in this article at the Cocktail collection from Pronovias that was designed to be captivating, versatile, comfortable and elegant and my goodness, it’s perfect for bridesmaids and even mothers of the bride or groom.

So, in short, Pronovias is a name you really need to know.

Here Come The New 2017 #PronoviasItBride (Bridal Fashion Fashion & Beauty Get Inspired )

Blogger Thasia Naves

A few years ago, Pronovias partnered with Chiara Ferragni, the famous blogger/designer responsible for The Blonde Salad. Chiara became the very first #PronoviasItBride and, after expanding the collaboration last year by working with eight top bloggers from five countries around the world, Pronovias have released details of the 2017 #PronoviasItBride cohort and we’re got a first look at their iconic fashion shoots today.


Here Come The New 2017 #PronoviasItBride (Bridal Fashion Fashion & Beauty Get Inspired )

Blogger Louise Roe

The #PronoviasItBride is a woman who’s well known for their love of fashion and can reinterpret Pronovias bridal style, giving it a super current and fashion-forward look. The 2017 ‘brides’ have a really strong link with fashion in each of their countries and can put a national spin on their look. This really is an evolutionary project that fuses fashion editorials with haute-couture bridal in some of the most recognisable cities around the globe.

Here Come The New 2017 #PronoviasItBride (Bridal Fashion Fashion & Beauty Get Inspired )

Blogger Caroline Bassac from Beaute Active

Those chosen to be a #PronoviasItBride this year include bloggers Blair Eadie from Atlantic-Pacific, Caroline Bassac from Beaute Active and The Fashion Fruit’s Veronica Ferraro. The UK is perfectly represented by the wonderful Louise Roe.

It’s hard to write the next line without sounding just a tad jealous but as well as starring in their own amazing Pronovias photoshoots, this lucky group will be attending the legendary Pronovias runway shows in New York and Barcelona. You can swoon over their latest exploits on Instagram.

Here Come The New 2017 #PronoviasItBride (Bridal Fashion Fashion & Beauty Get Inspired )

Blogger Blair Eadie from Atlantic-Pacific

But, of course, you can become a Pronovias bride too and stamp your own personality on your chosen wedding dress. Will you opt for a traditional, classical design or mix things up totally with a cool contemporary look? Whatever you choose, a Pronovias wedding gown will be a dress you’ll always remember.

For more information on the haute couture Atelier Pronovias collection and the Pronovias 2017 collection, do take a look at their website. You’ll also be able to view pricing details and you can find details of your nearest Pronovias stockist or book an appointment at their London flagship store.

The website also showcases the Pronovias bridal accessories collections and their cocktail collection (perfect for bridesmaids!) and you can, of course, keep up to date with all their latest news on Facebook, Twitter, Instagram and Pinterest.


Tamryn x


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Here Come The New 2017 #PronoviasItBride (Bridal Fashion Fashion & Beauty Get Inspired )

Tamryn Lawrence/

Self-confessed wedding addict Tamryn spends her days in her Berkshire studio writing about all things beautiful and romantic with her black Labrador for company.

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