Myrtle & Smith

I’ve always believed flowers should look as though they belong.

Whether they’re filling the staircase of a Georgian townhouse, lining the aisle of a city church or sitting quietly on a candlelit dinner table, the best arrangements never feel imposed; they simply become part of the story.

I’m Sarah, the florist behind Myrtle & Smith.

I create flowers for weddings across London and the surrounding counties, working with couples who appreciate beautiful venues, thoughtful details and the changing seasons.

For me, every wedding begins with the couple. I want to understand who they are, the atmosphere they hope to create and the place they’ve chosen to celebrate. Every decision, from the flowers themselves to the way they’re arranged, is guided by those conversations, resulting in designs that feel natural, personal and completely at home in their surroundings.

My style is natural but considered, with an emphasis on colour, movement and seasonal flowers. I’m drawn to the relaxed abundance of an English garden, where every stem has room to shine and nothing feels too arranged. Whether it’s a pair of overflowing garden urns, flowers spilling gently along a table or a beautifully gathered bouquet, my aim is always the same: to create flowers that complement a celebration without ever overwhelming it.

Planning your wedding should feel enjoyable, not daunting, so I work closely with each couple from our first conversation through to the wedding day itself. The process is collaborative, relaxed and thoughtful, resulting in flowers that feel personal, effortless and unmistakably yours.