I’m sharing this editorial to highlight the work of Claire Gould of By Moon & Tide Calligraphy – a brilliant artist and Love My Dress recommended supplier, whose elegant wedding calligraphy and lettering brings so much feeling and finesse to everything she touches.
In a world dominated by speed, convenience and the constant churn of digital content, I find myself more and more drawn to the kind of work that slows things down. Supporting small, independent businesses who honour time, skill and the handmade feels not only important, but necessary. There’s so much value in work that’s made by hand, in the time, the care and the unmistakable human touch. Claire’s calligraphy captures all of this. Every piece she creates is considered, personal, and full of meaning.

At its heart, calligraphy is a beautifully romantic way to communicate – it gives weight to words and turns information – a name, a date, a menu, a note – into something you want to keep, frame, or tuck away in a drawer to revisit years later. It’s personal, permanent – a beautiful keepsake. And in the context of a wedding, it adds a layer of elegant creative emotion and tactility to the day.
I love how Claire’s beautiful calligraphy has been incorporated into this lovely editorial and made such an important part of the editorial story. I have always believed that this is how this kind of artistry should be treated.
It’s also a joy to see confetti by the wonderful Shropshire Petals being used too – another fantastic business we love to recommend and that you’ll find alongside many other wonderful suppliers and venues in the Love My Dress Wedding Directory. Enjoy!
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The Fashion
Eve models Italian designer Veni Infantino’s fitted Yuki Mikado dress in crêpe, chosen especially for her by Kathleen Richmond Couture.
The pleated bodice and deep neckline give a stunning hourglass silhouette for the most elegant bridal style while Callum is striking in a classic dinner suit from Slater Menswear.

Transitioning into a relaxed evening look, Eve wears Kathleen’s very own couture made Anna jumpsuit, designed for the unconventional bride. It’s beautiful, relaxed and couture made in Scotland.

Paired with a Vivi Embellish headpiece, intricately handcrafted in Wales with every petal shaped by the hands of designer Georgia Cunningham, both bridal outfits are exquisite with a relaxed elegance and grace.





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